Our Values 
Brave
We are driven to lead Mexico’s electricity sector strengthening towards a competitive model, because we are convinced that the economic development of Mexico demands low cost electricity. We understand that new markets go together with uncertainty, but we also know that important reforms can only be achieved with courage and conviction.
Inquisitive
We prefer to listen before talking. We want to understand in a precise manner the challenges that are facing our clients and all the members of the electric sector. By focusing our attention on the details, we can propose the right solution.
Noble
By conducting ourselves with honesty, transparency, and loyalty, we are worth the trust of our clients and of the other members of the electric industry.
Committed
Competitive markets reward excellence and punish mediocrity. We commit ourselves to work endlessly to achieve our clients’ success.